Channel Title: Andy Luttrell Channel Description: Andy Luttrell is a social psychologist and science communicator. He studies the science of our opinions, where they come from, and how they change. On YouTube, he shares ideas from the science of psychology and what makes people think and act the way they do. This channel also features a YouTube-ified version of my podcast, "Opinion Science," which is about the science of our opinions, where they come from, and how they change. You can subscribe to it on all the usual podcast platforms, but feel free to listen to the YouTube versions! <video> Cracking the Persuasion Code with Dr. Richard Petty Description: Dr. Richard Petty is a professor of psychology at Ohio State University. He’s probably best known for co-developing the Elaboration Likelihood Model (ELM) of persuasion (but he’s done a lot of other stuff, too). He was also my advisor in grad school. In the last episode of Opinion Science, Rich lent his voice to telling the story of the ELM. Go check that out if you haven’t already. But my full conversation with Rich was also great and went in a few directions that just didn’t fit into a general intro to the ELM. So, I present that full interview here. It gets a little inside baseball at some points, so be aware of that. But it’s an interesting glimpse at the random ride that a career in science can be and the number of lucky moments that can steer the wheel. For more, head to this episode's webpage: https://opinionsciencepodcast.com/episode/studying-persuasion-with-rich-petty/ ================== Opinion Science is a psychology podcast exploring the science of our opinions, where they come from and how they change. Each week I talk to social scientists and professional communicators about how the work they do reveals key insights about public opinion and persuasion. Follow this psychology podcast... Website: http://opinionsciencepodcast.com/ Apple Podcasts: https://podcasts.apple.com/us/podcast/opinion-science/id1506227206 Twitter: https://twitter.com/OpinionSciPod Facebook: https://www.facebook.com/OpinionSciPod </video> <video> Marketing Across Cultures with Dr. Aaron Barnes Description: Aaron Barnes is an Assistant Professor of Marketing at the University of Louisville College of Business. He studies how persuasion, branding, and consumer–brand relationships differ between cultures. In our conversation, we talk about Aaron’s story and some of his research on how the influence of calling a product “top-rated” versus “best-selling” depends on culture (Barnes & Shavitt, 2024). Episode 95 of Opinion Science, Released April 22, 2024. Produced and hosted by Andy Luttrell For more, head to this episode's webpage: https://opinionsciencepodcast.com/episode/cultural-consumer-psychology-with-aaron-barnes/ ================== Opinion Science is a psychology podcast exploring the science of our opinions, where they come from and how they change. Each week I talk to social scientists and professional communicators about how the work they do reveals key insights about public opinion and persuasion. Follow this psychology podcast... Website: http://opinionsciencepodcast.com/ Apple Podcasts: https://podcasts.apple.com/us/podcast/opinion-science/id1506227206 Twitter: https://twitter.com/OpinionSciPod Facebook: https://www.facebook.com/OpinionSciPod </video> <video> Taking Extreme Action When You're Ambivalent with Dr. Joe Siev Description: Joe Siev studies extreme political behavior and its appeal. He’s a postdoctoral fellow at the Darden School of Business at the University of Virginia. In our conversation, we talk about his research linking people’s sense of ambivalence with their willingness to take extreme action. For more, head to this episode's webpage: https://opinionsciencepodcast.com/episode/taking-extreme-acion-with-joe-siev/ ================== Opinion Science is a psychology podcast exploring the science of our opinions, where they come from and how they change. Each week I talk to social scientists and professional communicators about how the work they do reveals key insights about public opinion and persuasion. Follow this psychology podcast... Website: http://opinionsciencepodcast.com/ Apple Podcasts: https://podcasts.apple.com/us/podcast/opinion-science/id1506227206 Twitter: https://twitter.com/OpinionSciPod Facebook: https://www.facebook.com/OpinionSciPod </video> <video> A Life in Behavioral Science with Dr. Daniel Kahneman Description: Daniel Kahneman was a titan in social science. He transformed our understanding of decision-making, he taught a generation about social psychology, he won a Nobel prize. It’s hard to overstate his influence. He passed away last week, and the field is mourning the loss. Along with the hosts of the podcast Behavioral Grooves, I interviewed Kahneman back in 2021, and we used that interview as a foundation of our podcast series, “They Thought We Were Ridiculous: The Unlikely Story of Behavioral Economics.“ I had already been considering releasing the full interview as a standalone episode of Opinion Science, and under the circumstances, it felt like sharing it now was a nice tribute to the man who had contributed so much. I hope listening to this is a comforting and warm reminder of his impact on behavioral science. This isn’t a typical Opinion Science episode, though, because the interview was mostly for research and pulling soundbites. We didn’t set out for it to be a polished standalone interview. As a result, we go down rabbit holes, get technical, assume shared knowledge, etc. So, I make no promises that you’ll follow every moment of the interview if you’re not already familiar with Kahneman’s work, but it might still be a fun listen anyway. Episode 93 of Opinion Science, Released April 1, 2024. Produced and hosted by Andy Luttrell For more, head to this episode's webpage: https://opinionsciencepodcast.com/episode/behavioral-science-with-daniel-kahneman/ ================== Opinion Science is a psychology podcast exploring the science of our opinions, where they come from and how they change. Each week I talk to social scientists and professional communicators about how the work they do reveals key insights about public opinion and persuasion. Follow this psychology podcast... Website: http://opinionsciencepodcast.com/ Apple Podcasts: https://podcasts.apple.com/us/podcast/opinion-science/id1506227206 Twitter: https://twitter.com/OpinionSciPod Facebook: https://www.facebook.com/OpinionSciPod </video> <video> Deep Canvassing with Dave Fleischer Description: Dave Fleischer is a political organizer who led the team that pioneered “deep canvassing,” which is a particularly effective form of face-to-face persuasion. It was developed on the ground, but when political scientists put it to a rigorous test, they found that these brief conversations with voters were having a lasting impact (Broockman & Kalla, 2016). On this episode, Dave shares his background in political campaigns and walks us through an actual example of deep canvassing that made a real difference to someone’s attitudes toward transgender people. Episode 98 of Opinion Science, Released June 3, 2024. Produced and hosted by Andy Luttrell For more, head to this episode's webpage: https://opinionsciencepodcast.com/episode/deep-canvassing-with-dave-fleischer/ ================== Opinion Science is a psychology podcast exploring the science of our opinions, where they come from and how they change. Each week I talk to social scientists and professional communicators about how the work they do reveals key insights about public opinion and persuasion. Follow this psychology podcast... Website: http://opinionsciencepodcast.com/ Apple Podcasts: https://podcasts.apple.com/us/podcast/opinion-science/id1506227206 Twitter: https://twitter.com/OpinionSciPod Facebook: https://www.facebook.com/OpinionSciPod </video> <video> Opinions of our Partners with Dr. Jim McNulty Description: Jim McNulty is a professor of psychology at Florida State University. He studies close relationships, and in this episode, we talk about his research on “automatic partner attitudes.” When someone sees their romantic partner, their feelings about that person spring automatically to mind. And sometimes those feelings conflict with what they openly SAY they feel about their partner. Jim shares his findings from studies that measure people’s feelings toward their partners. Episode 89 of Opinion Science, Released January 15, 2023. Produced and hosted by Andy Luttrell For more, head to this episode's webpage: https://opinionsciencepodcast.com/episode/episode-89-opinions-of-our-partners-with-jim-mcnulty/ ================== Opinion Science is a psychology podcast exploring the science of our opinions, where they come from and how they change. Each week I talk to social scientists and professional communicators about how the work they do reveals key insights about public opinion and persuasion. Follow this psychology podcast... Website: http://opinionsciencepodcast.com/ Apple Podcasts: https://podcasts.apple.com/us/podcast/opinion-science/id1506227206 Twitter: https://twitter.com/OpinionSciPod Facebook: https://www.facebook.com/OpinionSciPod </video> <video> The Psychology of Protest with Dr. Colin Wayne Leach Description: Colin Wayne Leach is a social psychologist who also wears a bunch of other social science hats. He approaches the social world by appreciating its nature as a system of interconnected parts. He’s made strides in a lot of research areas, including emotion, prejudice, and morality. In our conversation, we focus on his work on protest as a vehicle for social change. He shares how he thinks about protest and the system it’s embedded in, and walks us through what protest is and how we can understand it better. For more, head to this episode's webpage: https://opinionsciencepodcast.com/episode/protest-with-colin-wayne-leach/ ================== Opinion Science is a psychology podcast exploring the science of our opinions, where they come from and how they change. Each week I talk to social scientists and professional communicators about how the work they do reveals key insights about public opinion and persuasion. Follow this psychology podcast... Website: http://opinionsciencepodcast.com/ Apple Podcasts: https://podcasts.apple.com/us/podcast/opinion-science/id1506227206 Twitter: https://twitter.com/OpinionSciPod Facebook: https://www.facebook.com/OpinionSciPod </video> <video> Bringing Behavioral Science to Government with David Halpern Description: David Halpern is the President & Founding Director of the Behavioral Insights Team. It started as a “nudge unit” in the British government but has gone on to become its own company with offices around the world. We talked to David in 2021 when we were gathering interviews for our podcast series, They Thought We Were Ridiculous: The Unlikely Story of Behavioral Economics. But he had a lot of great insight into the role of behavioral science in public policy, so I wanted to share our full conversation as a standalone episode. Episode 94 of Opinion Science, Released April 8, 2024. Produced and hosted by Andy Luttrell For more, head to this episode's webpage: https://opinionsciencepodcast.com/episode/episode-94-bringing-behavioral-science-to-government-with-david-halpern/ ================== Opinion Science is a psychology podcast exploring the science of our opinions, where they come from and how they change. Each week I talk to social scientists and professional communicators about how the work they do reveals key insights about public opinion and persuasion. Follow this psychology podcast... Website: http://opinionsciencepodcast.com/ Apple Podcasts: https://podcasts.apple.com/us/podcast/opinion-science/id1506227206 Twitter: https://twitter.com/OpinionSciPod Facebook: https://www.facebook.com/OpinionSciPod </video> <video> Understanding Anti-Science Views with Dr. Aviva Philipp-Muller Description: Aviva Philipp-Muller studies why people might pass on science. She’s an Assistant Professor of marketing at the Beedie School of Business at Simon Fraser University. We talked about her research on people’s openness to science in consumer products and how they’re marketed. She also shared her perspective on how anti-science views are an issue of persuasion. Episode 96 of Opinion Science, Released May 6, 2024. Produced and hosted by Andy Luttrell For more, head to this episode's webpage: https://opinionsciencepodcast.com/episode/anti-science-views-with-aviva-philipp-muller/ ================== Opinion Science is a psychology podcast exploring the science of our opinions, where they come from and how they change. Each week I talk to social scientists and professional communicators about how the work they do reveals key insights about public opinion and persuasion. Follow this psychology podcast... Website: http://opinionsciencepodcast.com/ Apple Podcasts: https://podcasts.apple.com/us/podcast/opinion-science/id1506227206 Twitter: https://twitter.com/OpinionSciPod Facebook: https://www.facebook.com/OpinionSciPod </video> <video> Being a Social Science Maverick with Dr. Sendhil Mullainathan Description: Sendhil Mullainathan does a lot of things, and he does them well. He’s a professor of Computation and Behavioral Science at the University of Chicago’s Booth School of Business. I originally talked to Sendhil for our podcast series, They Thought We Were Ridiculous. He was well-positioned to give his perspective on a contentious, interdisciplinary field of social science called “behavioral economics.” But nowadays, behavioral economics is mainstream, but Sendhil has continued to study big questions that cut across the typical academic boundaries between disciplines. We talk about AI, economics, and racial bias. Episode 91 of Opinion Science, Released March 11, 2024. Produced and hosted by Andy Luttrell For more, head to this episode's webpage: https://opinionsciencepodcast.com/episode/being-a-social-science-maverick-with-sendhil-mullainathan/ ================== Opinion Science is a psychology podcast exploring the science of our opinions, where they come from and how they change. Each week I talk to social scientists and professional communicators about how the work they do reveals key insights about public opinion and persuasion. Follow this psychology podcast... Website: http://opinionsciencepodcast.com/ Apple Podcasts: https://podcasts.apple.com/us/podcast/opinion-science/id1506227206 Twitter: https://twitter.com/OpinionSciPod Facebook: https://www.facebook.com/OpinionSciPod </video> <video> Opinions and Reputations with Dr. Christian Wheeler Description: Christian Wheeler studies the intersection of opinions, communication, and personal identity. He’s a professor of management and marketing at the Stanford Graduate School of Business. In our conversation, we talk about the quirks of teaching in a business school, the promise of improv exercises for learning life skills, and his new research on the reputational benefits (or not) of being good at self-control and willing to listen to people with diverse viewpoints (Hussein & Wheeler, 2024). Episode 97 of Opinion Science, Released May 20, 2024. Produced and hosted by Andy Luttrell For more, head to this episode's webpage: https://opinionsciencepodcast.com/episode/episode-97-opinions-and-reputations-with-christian-wheeler/ ================== Opinion Science is a psychology podcast exploring the science of our opinions, where they come from and how they change. Each week I talk to social scientists and professional communicators about how the work they do reveals key insights about public opinion and persuasion. Follow this psychology podcast... Website: http://opinionsciencepodcast.com/ Apple Podcasts: https://podcasts.apple.com/us/podcast/opinion-science/id1506227206 Twitter: https://twitter.com/OpinionSciPod Facebook: https://www.facebook.com/OpinionSciPod </video> <video> How Prejudice Works with Dr. Jack Dovidio Description: Jack Dovidio‘s work is at the heart of how we currently understand the psychology of prejudice. He’s spent his career considering where prejudice comes from, how people express it, how it biases people’s judgments and behaviors, and what we could do to address it. He’s an emeritus professor at Yale University, and he’s also just a really pleasant guy to talk to. In our conversation, we cover his early days as a social psychologist studying when people will help each other out, his research on “aversive racism,” and his work studying the effects of racial bias in medical treatment. Episode 90 of Opinion Science, Released January 29, 2023. Produced and hosted by Andy Luttrell For more, head to this episode's webpage: https://opinionsciencepodcast.com/episode/how-prejudice-works-with-jack-dovidio/ ================== Opinion Science is a psychology podcast exploring the science of our opinions, where they come from and how they change. Each week I talk to social scientists and professional communicators about how the work they do reveals key insights about public opinion and persuasion. Follow this psychology podcast... Website: http://opinionsciencepodcast.com/ Apple Podcasts: https://podcasts.apple.com/us/podcast/opinion-science/id1506227206 Twitter: https://twitter.com/OpinionSciPod Facebook: https://www.facebook.com/OpinionSciPod </video> <video> Can We Fix Social Media? with Dr. Andy Guess Description: Andy Guess studies how social media platforms shape people’s political views. He’s an assistant professor of politics and public affairs at Princeton University. Last summer, he was part of a big team that released four papers on their analyses and experiments in social media all at the same time. The research was in collaboration with Meta, the company responsible for Facebook and Instagram. Andy and the team were able to dissect how often people on these platforms are exposed to political opinions, particularly from people whose opinions differ from their own. They were also able to conduct experiments on these platforms. By turning some of the knobs and levers, could they influence people’s engagement on these platforms and even change their political views? Episode 92 of Opinion Science, Released March 25, 2024. Produced and hosted by Andy Luttrell For more, head to this episode's webpage: https://opinionsciencepodcast.com/episode/can-we-fix-social-media-with-andy-guess/ ================== Opinion Science is a psychology podcast exploring the science of our opinions, where they come from and how they change. Each week I talk to social scientists and professional communicators about how the work they do reveals key insights about public opinion and persuasion. Follow this psychology podcast... Website: http://opinionsciencepodcast.com/ Apple Podcasts: https://podcasts.apple.com/us/podcast/opinion-science/id1506227206 Twitter: https://twitter.com/OpinionSciPod Facebook: https://www.facebook.com/OpinionSciPod </video> <video> The Power of Random Roommates with Drs. Sarah Gaither and Analia Albuja Description: Drs. Sarah Gaither and Analia Albuja study racial identity and how we can overcome racial biases. They just published an important new study on the effects of random roommate assignments on students’ ability to develop diverse social networks. Episode 99 of Opinion Science, Released June 17, 2024. Produced and hosted by Andy Luttrell For more, head to this episode's webpage: https://opinionsciencepodcast.com/episode/episode-99-the-power-of-random-roommates-with-sarah-gaither-and-analia-albuja/ ================== Opinion Science is a psychology podcast exploring the science of our opinions, where they come from and how they change. Each week I talk to social scientists and professional communicators about how the work they do reveals key insights about public opinion and persuasion. Follow this psychology podcast... Website: http://opinionsciencepodcast.com/ Apple Podcasts: https://podcasts.apple.com/us/podcast/opinion-science/id1506227206 Twitter: https://twitter.com/OpinionSciPod Facebook: https://www.facebook.com/OpinionSciPod </video> <video> The Elaboration Likelihood Model of Persuasion: A Podcast Overview Description: In the 1980s, two social psychologists–Rich Petty and John Cacioppo–devised a new way to make sense of persuasion: the Elaboration Likelihood Model. Their work came on the heels of an era in psychology when people were fed up with persuasion research. The old studies were a mess, and it wasn’t clear if it was even possible to understand how persuasion works. In the course of studying for an exam in graduate school, Rich and John started sketching out some ways to make sense of things. Over the next decade or so, those ideas blossomed into a fully formed theory that continues to inspire persuasion research today. In this episode, I bring you up to speed on the Elaboration Likelihood Models and the incredible stories of happenstance that made it all happen. The foundation of the episode includes an interview with Rich Petty, a psychology professor at Ohio State University. In the latter half of the episode, we hear from Pablo Briñol, psychology professor at Universidad Autónoma de Madrid. Plus, there are some bonus words from Bob Cialdini. For more, head to this episode's webpage: https://opinionsciencepodcast.com/episode/elaboration-likelihood-model/ ================== Opinion Science is a psychology podcast exploring the science of our opinions, where they come from and how they change. Each week I talk to social scientists and professional communicators about how the work they do reveals key insights about public opinion and persuasion. Follow this psychology podcast... Website: http://opinionsciencepodcast.com/ Apple Podcasts: https://podcasts.apple.com/us/podcast/opinion-science/id1506227206 Twitter: https://twitter.com/OpinionSciPod Facebook: https://www.facebook.com/OpinionSciPod </video>

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Andy Luttrell is a social psychologist and science communicator. He studies the science of our opinions, where they come from, and how they change. On YouTube, he shares ideas from the science of psychology and what makes people think and act the way they do.

This channel also features a YouTube-ified version of my podcast, "Opinion Science," which is about the science of our opinions, where they come from, and how they change. You can subscribe to it on all the usual podcast platforms, but feel free to listen to the YouTube versions!

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