Channel Title: Fitness Culture Channel Description: Fitness Culture is here to provide world-class Training, Nutrition, and Mobility Programs from industry professionals Steve Cook and Jacob Hutton. <video> Full Week in the Everyday Athlete Program | Day 3 Description: Welcome to Day 3 of the Everyday Athlete Program! In this workout, Steve Cook from Fitness Culture combines olympic lifting, speed work, and tempo work to build strength, explosiveness, and endurance—all within 70 minutes. The Everyday Athlete Program is designed for those who want to be bigger, faster, stronger, and injury-free. Today's workout: 👉 Olympic Lifting 👉 Dynamic Effort Work 👉 Front Squats 👉 Tempo Work 👉LISS Cardio 🎯 What you’ll get in the Everyday Athlete Program: - A 5-day full-body training split. - Personalized nutrition to fuel performance and recovery. - A supportive community of athletes like you. - The chance to compete for over $20,000 in prizes! This program will help you build strength and mobility for whatever life throws your way! If you're ready to level up your fitness and train like an athlete, check out the Everyday Athlete Program. Don’t forget to grab our free Flexible Dieting Guide and recipe PDF by clicking the link below. 💥 FREE DOWNLOAD 📲 https://www.fitnessculture.com/accountability-calendar The Everyday Athlete Split 👉 https://youtu.be/8UT33KVdi-E FITNESS CULTURE TRAINING → http://bit.ly/2MosUqF FOLLOW US → https://www.instagram.com/fitnessculturetraining https://www.facebook.com/fitcultprogramming/ https://www.instagram.com/jacobhutton1/ https://www.instagram.com/stevecook/ SUBSCRIBE → http://bit.ly/FitnessCultureSubscribe Timecodes: 0:00 - Intro 0:05 - Day 3 in the Everyday Athlete Program 1:08 - Get Your FREE Accountability Calendar 1:43 - Warm-up 2:47 - Hang Pulls and CARs 6:17 - Speed and Mobility Tri-set 10:06 - Front Squats and TKEs 13:01 - Split Squat and Single Arm RDLs 17:17 - Try this Exercise for Tight Hips 17:57 - GHR and Calf Raises 20:50 - Download our FREE Accountability Calendar </video> <video> Day 2 of the Everyday Athlete Program is now up! 💪 Are you ready for the challenge? Description: </video> <video> The BEST Full Body Training Split in 2025 | Everyday Athlete Description: Big news: I’m excited to announce the Everyday Athlete Challenge and the brand-new program built for people just like you. The challenge is all about transforming your performance and staying ready for anything. It’s an 8-week program that blends strength, explosiveness, and mobility to help you achieve your goals both in and out of the gym. Here’s what makes this program different: - Strength and Power: Full-body lifts three times a week, with a mix of Olympic lifts, heavy compound movements, and accessory work to keep you explosive, strong, structurally balanced. - Mobility and Prehab: Prevent injuries and improve performance with built-in mobility work during rest times.  - Plyos and Speed Work: Linear speed, change of direction, and plyometric work to keep you fast, explosive, and on top of your game. - Conditioning Done Right: High-intensity intervals, low-intensity steady-state, and metabolic circuits that are balanced to avoid burnout and keep you performing at your best. The best part? As a current app member, the challenge is already included in your membership. No extra steps or payments—you’re already in! Here’s what you need to know: The Everyday Athlete program starts on January 20th. The rules will be sent the 19th on how to enter. Make sure to switch over to the program in the app by that date to get started. This is your chance to take your training to the next level and maybe even compete for your share of $20,000 in prizes. JOIN THE EVERYDAY ATHLETE CHALLENGE: https://www.fitnessculture.com/everyday-athlete FITNESS CULTURE TRAINING → http://bit.ly/2MosUqF FOLLOW US → https://www.instagram.com/fitnessculturetraining https://www.facebook.com/fitcultprogramming/ https://www.instagram.com/jacobhutton1/ https://www.instagram.com/stevecook/ SUBSCRIBE → http://bit.ly/FitnessCultureSubscribe </video> <video> BACK AND BICEPS | With Jacob Hutton Description: You guys asked, and we delivered. 💪 Coach Jake Hutton is back at the Fitness Culture Gym for a Pull day from the Swole Program. Training with a quality partner always makes the workout better! We also talk gym etiquette, football days and some funny coaching cues. Today’s video takes you through a back and bicep workout. The workout focuses on progressive overload starting with weighted pull ups and finishing with the advanced training technique - Fascia Pump Training or FST. 👉 FREE WEEK in the Swole Program available now! Click here for your FREE download - https://www.fitnessculture.com/get-swole-pt-1 LIKE this video if it helped you, COMMENT your fitness struggle and we can try to help fix it! SUBSCRIBE for more strength training tips and programs. FITNESS CULTURE TRAINING → http://bit.ly/2MosUqF FOLLOW US → https://www.instagram.com/fitnessculturetraining https://www.facebook.com/fitcultprogramming/ https://www.instagram.com/jacobhutton1/ https://www.instagram.com/stevecook/ SUBSCRIBE → http://bit.ly/FitnessCultureSubscribe Timecodes: 0:00 - Intro 0:06 - An Overview of Fitness Culture's Programming 1:28 - Today's Workout Overview 1:58 - First Compound Lift, (Weighted Pull-Ups) 5:42 - Steve and Jake's all time "Gym Squad" 7:08 - Last Set of Weighted Pull-Ups 8:14 - Seal Row 9:23 - Top 3 Gym Etiquettes 10:47 - Jake's Coaching Cues on the Seal Row 12:47 - Chest Supported Rows 13:13 - Coaching Cues on the Latest Pulldown 14:07 - Repetition in Sports / Bodybuilding 15:41 - Last Back Superset 16:55 - Bicep Superset 17:29 - Jake's Cues on the Cable Slant Curl 19:14 - Jake's Background / Biggest Lifts 20:12 - How and Why to try Fascia Pump Training 20:36 - FST Sets 22:56 - Outro </video> <video> Watch day 3 of the Everyday Athlete Program and grab you FREE download! #everydayathlete Description: </video> <video> Don’t forget to register for the Everyday Athlete Program! we start training for LIFE on January 20! Description: </video> <video> 🎥 Watch Day 5 of the Everyday Athlete Program! Who's ready for the new program? 💪 #everydayathlete Description: </video> <video> Full Week in the Everyday Athlete Program | Day 2 Description: Welcome to Day 2 of the Everyday Athlete Program! In this workout, Steve Cook from Fitness Culture combines speed training, plyometrics, core work, and a metcon to build strength, explosiveness, and endurance—all within 70 minutes. The Everyday Athlete Program is designed for those who want to be bigger, faster, stronger, and injury-free. Today's workout: 👉 Dynamic Warm-Up – Active movements to keep your body strong and mobile. 👉 Core Tri-Set – Toes-to-bar, landmine rotations, and rotational punches for stability and injury prevention. 👉 Arms Tri-Sets – Biceps, triceps, and shrugs to balance performance with aesthetics. 👉 Metcon Challenge – Three intense rounds that will help you build a bigger engine. 🎯 What you’ll get in the Everyday Athlete Program: - A 5-day full-body training split. - Personalized nutrition to fuel performance and recovery. - A supportive community of athletes like you. - The chance to compete for over $20,000 in prizes! Training for life? This program will help you build strength and mobility for whatever life throws your way! If you're ready to level up your fitness and train like an athlete, check out the Everyday Athlete Program. Don’t forget to grab our free Flexible Dieting Guide and recipe PDF by clicking the link below. 💥 FREE DOWNLOAD 📲 https://www.fitnessculture.com/flexible-dieting-guide-recipe The Everyday Athlete Split 👉 https://youtu.be/8UT33KVdi-E If you enjoyed this video, please feel free to leave a like or comment and share it with your friends! Subscribe for more! FITNESS CULTURE TRAINING → http://bit.ly/2MosUqF FOLLOW US → https://www.instagram.com/fitnessculturetraining https://www.facebook.com/fitcultprogramming/ https://www.instagram.com/jacobhutton1/ https://www.instagram.com/stevecook/ SUBSCRIBE → http://bit.ly/FitnessCultureSubscribe Timecodes: 0:00 - Intro 0:04 - Day 2 on the Everyday Athlete Program 1:21 - Warm-up and Get Offs 3:15 - Core Tri-set 5:16 - How to Scale Toes to Bar 5:41 - Landmine Bar Rotations 5:51 - Landmine Rotational Punch 6:12 - Tri-set with Tempo 8:44 - Tri-set 2 10:39 - Why to Do the Everyday Athlete Program 11:10 - Today's Metcon 13:59 - Outro </video> <video> Try this Structural Balance test Description: Struggling to increase your bench press? It might be your rotator strength holding you back! 💪 Learn this simple external rotator test and see if you're structurally balanced. For the full video, breaking down 4 key areas for improvement click the link below. #BenchPress #StrengthTraining #fitnessculture FOLLOW US → https://www.instagram.com/fitnessculturetraining https://www.facebook.com/fitcultprogramming/ https://www.instagram.com/jacobhutton1/ https://www.instagram.com/stevecook/ </video> <video> 4 Drills to Increase Your Deadlift | With Strength Coach Jacob Hutton Description: Are you struggling with your deadlift form or finding it hard to progress? In this video, Jake Hutton from Fitness Culture coaches you up with the most common movement fault in the deadlift and shares actionable tips to fix it. Proper technique is key to unlocking strength gains, avoiding injury, and improving your overall performance. 🔑 What you’ll learn in this video: 1️⃣ The most common deadlift mistake (and why it’s holding you back). 2️⃣ How to properly set up and engage the right muscles. 3️⃣ Techniques to stabilize your form and prevent your hips from rising too early. 3️⃣ How to maximize power and control throughout your lift. BONUS: We’ve included a free 12-week deadlift program so you can put some of these drills to work! YOUR FREE 12-WEEK DEADLIFT PROGRAM: https://www.fitnessculture.com/deadlift-progressions 🎯 Whether you’re a beginner or an experienced lifter, these tips will help you optimize your deadlift technique and break through plateaus. LIKE this video if you found it helpful, COMMENT your biggest deadlift struggle, and SUBSCRIBE for more expert fitness advice and free programs. #DeadliftTips #FixYourDeadlift #FitnessCulture #StrengthTraining #Workout #PowerliftingTips FREE DEADLIFT PROGRAM-- https://www.fitnessculture.com/deadlift-progressions FITNESS CULTURE TRAINING → http://bit.ly/2MosUqF FOLLOW US → https://www.instagram.com/fitnessculturetraining https://www.facebook.com/fitcultprogramming/ https://www.instagram.com/jacobhutton1/ https://www.instagram.com/stevecook/ SUBSCRIBE → http://bit.ly/FitnessCultureSubscribe Timecodes: 0:00 - Intro 0:13 - Free 12 Week Deadlift Progression 0:22 - Mistake 1, Improper Setup 2:11 - Mistake 2, Slack in the Bar 4:08 - Intro to the 4 Drills That Will Fix Your Deadlift 4:27 - Drill 1, Band Feedback Drill 5:28 - Drill 2, Pause at Knee 7:00 - Drill 3, Floor to Knee Deadlift 8:13 - Drill 4, Deficit Deadlifts 9:42 - Recap of the 4 Drills to Fix Your Deadlift 9:52 - Outro 9:58 - Free PDF Deadlift Progression Download </video> <video> Day 4 of the Everyday Athlete Program is here! 💥Watch the full workout with Steve and Jake. Description: </video> <video> 4 Tips To Increase Your Bench Today | With Strength Coach, Jacob Hutton Description: Struggling to break through your bench press plateau? 💪 Jake Hutton from Fitness Culture is back with an overview of the 4 biggest reasons your bench press isn’t improving—and how you can fix them! Whether you’re a beginner or just looking to fine-tune your form, this video covers all the essentials to level up your bench press game. 🏋️‍♂️  🔑Here’s what you’ll learn in this video: 1️⃣Sloppy Setup: How to set up your upper back, leg drive, and grip for maximum stability/force. 2️⃣Lack of Grip Variation: Why switching your grip can build strength and avoid injury. 3️⃣No Tempo Control: The benefits of slowing down your lifts for better control and progress. 4️⃣ Poor Structural Balance: How to strengthen supporting muscles to boost stability and shoulder health. 🔥 BONUS: Jake also shares his top 5 accessory exercises to fix imbalances and build stronger, healthier shoulders. Don’t let poor form and bad habits hold you back—apply these tips and start crushing your PRs today. 👉 FREE WEEK of the Drive Program is available now! Click here for your FREE download: https://fitnessculture.co/drive LIKE this video if it helped you, COMMENT your biggest bench press struggle, and SUBSCRIBE for more strength training tips and programs. FITNESS CULTURE TRAINING → http://bit.ly/2MosUqF FOLLOW US → https://www.instagram.com/fitnessculturetraining https://www.facebook.com/fitcultprogramming/ https://www.instagram.com/stevecook/ https://www.instagram.com/jacobhutton1/ SUBSCRIBE → http://bit.ly/FitnessCultureSubscribe  Timecodes: 0:00 - Intro 0:14 - Workout Overview 0:29 - 4 Reasons you're Stuck in a Bench Press Plateau 1:09 - Fix 1, Sloppy Setup 5:42 - Fix 2, Lack of Grip Variety 7:49 - Fix 3, Lack of Tempo Control 9:56 - Fix 4, Poor Structural Balance 11:07 - How to Test Your Structural Balance 12:14 - 5 Exercises for Structural Balance 17:48 - Free Week, Outro </video> <video> Full Week in the Everyday Athlete Program | Day 1 Description: Welcome to Day 1 of our Everyday Athlete program! In this video, Steve Cook from Fitness Culture breaks down everything you need to know to get started. He’ll explain the weekly structure, who the program is designed for, and guide you through the complete workout for Day 1 of the program. The Everyday Athlete Challenge is all about training smarter, building strength, explosiveness, and mobility, while staying ready for the demands of life—whether it’s dominating the court, crushing it on the course, or just keeping up with your kids. 🎯 What you’ll get: - A 5-day full-body training split. - Personalized nutrition to fuel performance and recovery. - A supportive community of athletes like you. - The chance to compete for over $20,000 in prizes! If you’re tired of boring splits, feeling stiff and slow, or worried about injuries holding you back, this program is for YOU. 💪 👉 Ready to change your body and perform at your best? Join the challenge today! 📲 Sign up now: https://www.fitnessculture.com/everyday-athlete 🗓️ Download the Perfect Week Goal Setting Guide: https://www.fitnessculture.com/perfect-week-download FITNESS CULTURE TRAINING → http://bit.ly/2MosUqF FOLLOW US → https://www.instagram.com/fitnessculturetraining https://www.facebook.com/fitcultprogramming/ https://www.instagram.com/jacobhutton1/ https://www.instagram.com/stevecook/ SUBSCRIBE → http://bit.ly/FitnessCultureSubscribe Timecodes: 0:00 - Intro 0:04 - Intro to the Everyday Athlete Program 0:35 - Who is this Program For? 0:57 - Why We Built the Everyday Athlete Program 1:19 - Core Components of Everyday Athlete 2:59 - The Everyday Athlete Split 4:51 - Hang Power Snatch 6:15 - BFE Lunge and Reach 7:17 - Hang Power Snatch, Set 2 7:46 - BFE Lunge and Reach, Set 2 7:58 - Giant Set, Set 1 9:27 - How to Perform Shoulder CARs 10:19 - Giant Set, Set 2 10:33 - Upper Body Strength Training 13:32 - Download Your FREE Goal Setting Calendar 15:29 - Tri-set 17:27 - Sled Pushes / Conditioning 18:49 - Outro </video> <video> Full Week in the Everyday Athlete Program | Day 5 Description: Welcome to Day 5 of the Everyday Athlete Program! If you haven’t watched the first four videos, go back and check them out—they include FREE downloadable content to get you started. This program is designed to help you train like an athlete, combining strength, endurance, and mobility for peak performance! 💪 Here's the workout: 👉 Explosive Power – Start with dumbbell snatches to wake up your central nervous system and improve shoulder mobility. 👉 Upper-Body Volume – Supersets with standing barbell overhead press, chest-supported rows, and accessory moves to build strength and endurance in your shoulders, chest, and back. 👉 Lower-Body Volume – A tri-set of leg press, dumbbell walking lunges, and RDL's to strengthen your legs and target posterior-chain muscles. 👉 Upper Set Finisher – Neutral grip bench press, lat pulldowns, lateral raises, and triangle push-ups for a full upper-body pump. 👉 Final Lower-Body tri-set – Leg extensions, hamstring curls, and seated calf raises to cap off the week with focused isolation work. 🎯 What makes the Everyday Athlete Program different? Performance-driven training: Mobility, stability, and strength in every workout. Time-efficient: All sessions are under 70 minutes. Longevity-focused: Training that keeps you injury-free and performing at your best for years to come. Are you ready for a challenge? 💪 Check out the Everyday Athlete Program! Use the link below for a FREE week of the Everyday Athlete Program! 🔥 📲 FREE WEEK OF TRAINING: https://www.fitnessculture.com/everyday-athlete-week-free If you enjoyed this video please feel free to leave a like or comment, and share with your friends! Subscribe for more! FITNESS CULTURE TRAINING → http://bit.ly/2MosUqF FOLLOW US → https://www.instagram.com/fitnessculturetraining https://www.facebook.com/fitcultprogramming/ https://www.instagram.com/jacobhutton1/ https://www.instagram.com/stevecook/ SUBSCRIBE → http://bit.ly/FitnessCultureSubscribe Timecodes: 0:00 - Intro 0:05 - Day 5 of the Everyday Athlete Program 1:08 - Dumbbell Snatch, and Shoulder Mobility 3:02 - Barbell Overhead Press, Chest Supported Row 5:09 - Lower Body Tri-set 8:33 - Upper Body Giant Set 10:47 - Lower Body Tri-set 12:26 - Outro, Get your FREE week in this Program Below </video> <video> Full Week in the Everyday Athlete Program | Day 4 Description: Welcome to Day 4 of the Everyday Athlete Program! 🚀 Today, Steve Cook and Jake Hutton from Fitness Culture are bringing you a dynamic mix of change-of-direction training, explosive power, and metabolic conditioning. This program was designed to help you stay ready for anything—whether it’s a full sprint, a dynamic golf swing, or just crushing life at 40. 💪 Here’s the workout: 👉 Change of Direction Training – Lateral plyometrics, shuffle drills, and side runs to improve balance, stability, and athleticism. 👉 Core Strength – Focus on proprioception and stabilization with farmer carries, suitcase carries, and Turkish get-ups. 👉 Metabolic Conditioning – Interval Weight Training with kettlebell swings, rowing, goblet squats, and runs to push your endurance. 👉 Bodyweight Finisher – 3 rounds for time to build muscular endurance while wrapping up the session strong. 🎯 What makes the Everyday Athlete Program different? Performance-driven training: Mobility, stability, and strength in every workout. Time-efficient: All sessions are under 70 minutes. Longevity-focused: Training that keeps you injury-free and performing at your best for years to come. Join the challenge and compete for over $20,000 in prizes! Ready to train like an athlete? 💪 Check out the Everyday Athlete Program! Plus, snag our FREE Supplement Guide PDF through the link below. 🔥 FREE SUPP GUIDE 📲 https://www.fitnessculture.com/supplement-guide FREE WEEK OF TRAINING 📲 https://www.fitnessculture.com/everyday-athlete-week-free If you enjoyed this video please feel free to leave a like or comment, and share with your friends! Subscribe for more! FITNESS CULTURE TRAINING → http://bit.ly/2MosUqF FOLLOW US → https://www.instagram.com/fitnessculturetraining https://www.facebook.com/fitcultprogramming/ https://www.instagram.com/jacobhutton1/ https://www.instagram.com/stevecook/ SUBSCRIBE → http://bit.ly/FitnessCultureSubscribe Timecodes: 0:00 - Intro 0:16 - Day 4 in the Everyday Athlete Program 3:08 - Active Warm-up 3:46 - Lateral Jump Stick and Hold 6:14 - Shuffle Settle 7:20 - Side Run Settle 8:38 - Core Tri-set 9:39 - Who is This Program For? 10:53 - Part 1 of IWT 14:22 - Part 2 of IWT 13:32 - How Steve's Training Philosophy Has Changed Over The Years 16:53 - Part 3 of IWT 19:33 - Outro </video>

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Fitness Culture is here to provide world-class Training, Nutrition, and Mobility Programs from industry professionals Steve Cook and Jacob Hutton.

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